NASCAR Cup Series
Hendrick Motorsports Reveals 2024 Kelley Blue Book Scheme, Sponsorship Schedule
Dec 11, 2023
LLumar Films, a long-time partner for 14-time championship-winning organization Hendrick Motorsports, will debut a brand-new paint scheme for Chase Elliott, NASCAR's Most Popular Driver in 2024, the brand announced on Wednesday.
In the company's fourth season sponsoring Chase Elliott in the No. 9 Hendrick Motorsports Chevrolet Camaro, LLumar Films has changed it up, putting out a paint scheme with a primarily red base, with black accents on the front-end of the entry.
Hendrick Motorsports, in a joint announcement with LLumar Films, not only revealed the new paint scheme on Wednesday, but also confirmed that it would be hitting the track twice during the upcoming NASCAR Cup Series season. Specific dates were not announced.
Earlier in the season, LLumar Films, a subsidiary of Eastman Chemical Company, announced that it had officially extended its partnership with Hendrick Motorsports and Elliott, and would back the No. 9 Chevrolet in two events each year through 2026.
The unveiling of LLumar's paint scheme for the 2024 NASCAR Cup Series season is now the third sponsor that has unveiled a paint scheme for the Dawsonville, Georgia native to run next season -- joining Kelley Blue Book and anchor partner NAPA Auto Parts.
Image Courtesy of Hendrick Motorsports
