Backstreet Boys to Sponsor John Hunter Nemechek at Las Vegas

John Hunter Nemechek will carry a unique sponsorship this Sunday, March 16 at Las Vegas Motor Speedway, the Backstreet Boys will be featured on his No. 42 Toyota Camry XSE for LEGACY MOTOR CLUB.

The team announced Tuesday an exciting collaboration with Live Nation and Vibee, bringing the Backstreet Boys car to life ahead of the band’s residency “Into The Millenium” at Sphere Las Vegas in July 2025.

“I’m beyond excited to have the Backstreet Boys on board our Toyota Camry for Las Vegas,” Nemechek said in a team press release. “Their music is legendary, and to have them represented on our car is really special. Hopefully, we can put on a great show and take this ride to Victory Lane—because as they say, ‘I want it that way!’”

This will not be the first time LEGACY MOTOR CLUB has partnered with a popular musical act. In 2023, Erik Jones drove the team’s No. 43 sponsored by Guns N’ Roses in the Daytona 500, finishing 25th. In the 2024 Daytona 500, team co-owner Jimmie Johnson carried a Creed livery on the No. 84 Toyota Camry.

“We’re thrilled to work with Live Nation and Vibee, and bring partners known for creating best-in-class fan experiences, to the NASCAR stage,” said Johnson. “We had successful campaigns with Guns N’ Roses and Creed in the past, and Backstreet Boys will be just as fun. The No. 42 Toyota Camry looks really cool, and we can’t wait for fans to see the Backstreet Boys represented on track.”

Nemechek enters Sunday’s race 13th in the NASCAR Cup Series championship standings, including a fifth-place finish in the 2025 Daytona 500.

The Pennzoil 400 at Las Vegas Motor Speedway is scheduled to take place on Sunday, March 16 at 3:30 PM ET on FS1, PRN, and SiriusXM NASCAR Radio Channel 90.

-Photo credit: LEGACY MOTOR CLUB